Taylor Reynolds Architects
Taylor Reynolds Architects are specialists in multi-residential development and design services. Based in amongst the side streets of Fitzroy, Taylor Reynolds’ new brand identity and website draws its inspiration from Fitzroy’s gritty urban environs – the juxtaposition of business, fringe and cafe cultures, the tapestry of advertising, street stencil art and tagging that adorns most walls.
The brand identity is very much an expression of ‘place’ and as such, utilises a custom stencil typeface which can be dressed up for serious business, or dressed down for casual fun, spray stencilled on walls or dissected to create intricate patterns.
A bespoke website, built using WordPress as the Content Management System (CMS), is a further expression of this idea. Fully self-managed, the website utilises proprietary technologies to scale and optimise images, simplifying and streamlining client updates. The website is built to conform to multiple tablet formats and serves as an essential mobile presentation tool.
Taylor Reynolds Architects
Taylor Reynolds Architects are specialists in multi-residential development and design services. Based in amongst the side streets of Fitzroy, Taylor Reynolds’ new brand identity and website draws its inspiration from Fitzroy’s gritty urban environs – the juxtaposition of business, fringe and cafe cultures, the tapestry of advertising, street stencil art and tagging that adorns most walls.
The brand identity is very much an expression of ‘place’ and as such, utilises a custom stencil typeface which can be dressed up for serious business, or dressed down for casual fun, spray stencilled on walls or dissected to create intricate patterns.
A bespoke website, built using WordPress as the Content Management System (CMS), is a further expression of this idea. Fully self-managed, the website utilises proprietary technologies to scale and optimise images, simplifying and streamlining client updates. The website is built to conform to multiple tablet formats and serves as an essential mobile presentation tool.
