Volume Audio Stores
With an explosion in the ever-growing mobile audio market taking place during this past decade, our client saw an opportunity to tap into a niche in high-end audio headphones and portable luxury audio equipment. The project entailed a brand strategy which encompassed the generation of a new company name, and the rebranding of an established leading retail business from the ground up.
Previously named ‘Just Klapp’, Visua helped the business totally reinvent itself. The name ‘Volume’ expresses the core essence of the new business direction and helps position the company within the mainstream retail market. Our team worked in collaboration with retail designers Sandbox (previously Studio Ginger) to ensure the new brand vision was realised across all aspects of the business.
Further to the stunning retail environments, brand implementation extended to stationery, packaging, in-store displays and merchandising, as well as print and digital marketing collateral.
Volume Audio Stores
With an explosion in the ever-growing mobile audio market taking place during this past decade, our client saw an opportunity to tap into a niche in high-end audio headphones and portable luxury audio equipment. The project entailed a brand strategy which encompassed the generation of a new company name, and the rebranding of an established leading retail business from the ground up.
Previously named ‘Just Klapp’, Visua helped the business totally reinvent itself. The name ‘Volume’ expresses the core essence of the new business direction and helps position the company within the mainstream retail market. Our team worked in collaboration with retail designers Sandbox (previously Studio Ginger) to ensure the new brand vision was realised across all aspects of the business.
Further to the stunning retail environments, brand implementation extended to stationery, packaging, in-store displays and merchandising, as well as print and digital marketing collateral.
